Features
Everything you need to validate ideas and make informed decisions. AI-powered market research that answers the questions that matter.
Market Sizing
Understand the total addressable market (TAM), serviceable addressable market (SAM), and serviceable obtainable market (SOM) for your idea. Get data-driven estimates based on industry reports and market analysis.
Competitor Landscape
Map existing players in your market, identify direct and indirect competitors, and discover gaps and underserved niches. Understand competitive positioning and differentiation opportunities.
ICP & Positioning
Define your ideal customer profile (ICP) with detailed customer segment analysis. Clarify positioning, value proposition, and messaging strategy based on market research and customer insights.
Pricing Signals
Analyze pricing strategies in your market, understand price points, and identify pricing opportunities. Get insights on value-based pricing, competitive pricing, and market expectations.
Go-to-Market Strategy
Get a 30/60/90 day action plan with concrete next steps. Understand distribution channels, marketing approaches, and launch strategies based on successful patterns in your market.
Risks & Assumptions
Identify key risks, assumptions, and potential pitfalls. Understand regulatory considerations, market barriers, and factors that could impact your idea's success.
Deep Research Mode
When you need comprehensive market research, Deep Research mode provides:
- Comprehensive Coverage: Searches multiple web sources including news, industry reports, company websites, academic papers, and market data to ensure thorough coverage of your topic.
- AI-Powered Synthesis: Analyzes information from multiple sources to identify patterns, contradictions, and insights that would be difficult to find manually. The AI connects dots across different sources.
- Source Citations: All information is backed by cited sources, so you can verify claims and dive deeper into specific topics. Every key insight includes references to original sources.
Rerun with New Inputs
Market conditions change fast. Rerun research anytime with updated information, new questions, or different angles. Each rerun uses the latest web sources and gives you fresh insights.
Ready to explore all features?
Get started with your first research report and see how IdeaScope can help validate your ideas.